Inspire + Move
‘Inspire + Move’ with Alli Arruda is the perfect podcast for anyone looking to grow, connect, be inspired, or celebrate community. A multi-faceted podcast that brings you meaningful conversations, encourages your strength and resilience, and empowers you to think bigger, your host, Alli Arruda, takes you on an exploratory journey with each episode. No topic is off limits, which encourages the perfect combination of high vibes and deep reflection.
Alli Arruda has done it all – from fashion school to corporate marketing, entrepreneurial adventures – the brick-and-mortar type – to being the founder of the ‘Inspire and Move’ brand, Alli’s life experience shows you that passion and resilience make anything possible. She understands and appreciates the peaks and valleys of life, and inspires listeners with her joyful presence and drive towards happiness.
Join Alli twice each week for episodes that cover well…just about everything! It’s time to pour into your community and create everlasting connections…let’s up-level together! Leave each episode feeling inspired, encouraged to invest deeper into yourself, and motivated to kick start whatever adventure comes your way.
Inspire + Move
Reshaping Talent and Influencer Marketing with Jess Hunichen (Part 2)
Join me for part 2 of my conversation with Jess Hunichen, live from sunny California! If you missed part 1 (here), Jess is the co-founder of the multi-faceted talent management agency, Shine Talent Group. After launching Shine PR in January 2015, Jess and her partner quickly saw the opportunity to fill a void in the influencer landscape and Shine Talent Group was born! Serving as a resource for brands and marketing/PR agencies with one-on-one talent management across their Los Angeles, Toronto, and London offices. In this episode, we’ll continue to chat about what her company looks for in creators when it comes to types of engagement, the power of a small following and we’ll ease into my favourite topic of daytime routines as an entrepreneur and how we mark small milestones and wins! Listen for more on:
• Particular metrics of engagement Jess looks for when considering content creators/talent.
• Do creators need to have more than one account or go viral to be considered?
• How having a small audience means you can connect with them on a deeper level, share value and have impact.
• Morning routines and celebrating wins as a high achiever entrepreneur.
Loved having Jess in-person to chat all things business, content creating and entrepreneurship- I want to know what you connected with most, especially if you’ve ever considered expanding your brand for partnerships via a talent group! Let me know in my DM’s @InspireAndMove!
Jess’ Links:
Jess’ Instagram: https://www.instagram.com/jesshunichen/
Shine Talent Group Instagram: https://www.instagram.com/shinetalentgroup/
Shine Talent Group Website: https://www.shinetalentgroup.com/
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